Typography
Our custom typeface is distinctly ours — and when combined with content written in our brand voice, our typography makes us authentic and instantly recognizable.
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Our corporate font
Our typeface is Micron Basis. Combining dynamic curves with sharp edges, the font is precise, functional, and features custom rounded details in punctuation marks.
Visit the Fonts page to view and download Micron Basis
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Micron Basis font family
Micron Basis, a robust sans serif font, balances a crisp legibility with warm features.
It is available in a wide range of weights and characters and flexes across digital and print applications. The Regular version of the font comes in an Off White option specifically drawn to be used as a knockout over black and our gradients.
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Accessibility compliance
All our background colors have been tested to make sure our web-based design applications meet the WCAG 2.1 AA technical standards. Follow these suggestions to ensure compliance:
Use white text over:
- black
- gradients
- images
Use black type over:
- white
- gray (up to 50%)
Special accessibility compliance note for copy over gradients:
- Bright gradient 1 should only be used for headlines and avoiding the yellow area of the gradient.
- Dark gradients and bright gradients 2 and 3 can be used with any size text.
- Bright gradient 4 can be used with headlines overall, but regular copy should not be placed on the green area.
Additional fonts
Our system font is Arial. Use it in general business communications, including PowerPoint and Word documents, to ensure consistency and to avoid inadvertent font changes.
