Events

Micron events bring together the industry’s leading thinkers, decision makers and influencers to share and discuss a world activated by data and share their visions for the future.

Our events enable people to directly experience how technology can transform information to enrich life.

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Type treatment


Event names with only one or two words will be set in all caps using Micron Basis Bold. Event names with more than two words will be set in title case using Micron Basis Bold. When possible, keep the event names short for a bolder graphic impact.

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Lockups


The event names can be paired with the Micron logo on the communication piece or be locked up with the Micron logo.

Event names made up of two words or less are presented in all caps and can be paired with the Micron logo on the communication piece or be locked up with the Micron logo.

Events names made up of three words or more are presented in title case (i.e., initial caps instead of all caps) and can likewise be paired with the Micron logo or be locked up with it.

Event lockups should not be printed on apparel and merchandise items, as per our apparel guidelines which you can find here.

Layout hierarchy

The event name should always be paired with the Micron logo, locked up or independently. The Micron logo should always lead the piece

Headlines, secondary headlines, subheads, section headers

Do not use end punctuation in any headline-type of headers except in the following cases:
 

• The statement poses a question and therefore requires a question mark (e.g.: What Micron memory is best for you?)


• The statement is actually made up of two independent statements and therefore requires end punctuation for clarity (e.g.: The time is now. Now is the time. — do not leave off the period at the end of the second statement.)

Bulleted/numbered lists

Within a single bulleted list, end punctuation should be used consistently—avoid a mix of individual bullets where some have a period and others don’t. To achieve this, there are two options:


• Rewrite each bullet to be a complete sentence, and use end punctuation.


• Rewrite each bullet so it is not a complete sentence, and do not use end punctuation.

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Application examples