Color
Our color palette creates a sense of harmony and motion that brings the crisp dynamism of our advanced technology to life. Inspired by the bright colors of our silicon wafers and their silicon foundation, our palette features vibrant gradients and metallic tones.
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Color palette
Our palette is crisp, clean and bright. A sophisticated black and a clean white complement our vibrant gradients. Our accent color purple — always used sparingly — brings energy and excitement. When balanced with black and white, our gradients bring dynamism and vibrancy.
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Primary colors
Black is our primary background color. It communicates depth, elegance and trust while enhancing the vibrancy of our gradients.
Bringing light and balance, we use white to organize content.
The vivid accent hue is our distinct brand color. We use it minimally but intentionally to highlight information specific to Micron and to draw attention to important information in applications like calls to action and digital buttons.
Dynamic and eye-catching, our gradients add movement and depth to our communications. They evoke a sense of constant motion and continuous evolution.
